Analisis Biaya dan Kelayakan Soega (Soes Buah Naga) sebagai Inovasi Agroindustri untuk Ketahanan Pangan
Abstract
Pengembangan produk berbasis bahan lokal merupakan strategi penting untuk mendukung ketahanan pangan sekaligus meningkatkan daya saing agroindustri di Indonesia. Soega, varian soes dari buah naga merah, mengombinasikan pengolahan modern dengan pemanfaatan bahan lokal sebagai inovasi agroindustri. Penelitian ini bertujuan menganalisis biaya produksi dan menilai kelayakan finansial produk Soega sebagai upaya mendukung diversifikasi pangan berbasis lokal. Pendekatan kuantitatif deskriptif diterapkan dengan metode full costing untuk menghitung biaya produksi, sedangkan harga jual ditentukan menggunakan metode cost plus pricing. Analisis kelayakan finansial dilakukan melalui perhitungan Break Even Point (BEP). Hasil penelitian menunjukkan bahwa titik impas tercapai pada 194-unit dengan total penjualan sekitar Rp 2.740.000. Temuan ini menunjukkan bahwa pengembangan produk Soega layak secara finansial, efisien, dan berpotensi menjadi inovasi agroindustri berbasis bahan lokal yang mendukung ketahanan pangan nasional melalui diversifikasi produk. Kesimpulan ini menegaskan bahwa inovasi produk pertanian lokal dapat memberikan kontribusi nyata terhadap strategi ketahanan pangan di Indonesia.
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