Diwan Hiliza Yahya, Mujtahidah Anggriani Ummul Muzayyanah, and Suci Paramitasari Syahlani, “Efektivitas Pemosisian Restoran Cepat Saji Ayam Goreng Merek Lokal: Studi Empiris Berbasis Perspektif Konsumen: Effectiveness of Local Brand Fried Chicken Fast Food Restaurant Positioning: Empirical Study Based on Consumer Perspective”, JT, vol. 14, no. 2, pp. 440–450, Dec. 2023.